Close-up of the word 'glimmer' in yellow text on a black background.
Sign with text reading "Get down at the far out pop up drive in" in various sizes and colors on a black background.

A Glimmer of Hope

It was dark times. Along came Glimmer Pop-Up Drive-In asking us to both brand and name the company.

We wanted to capture delirious joy, so we tapped into the bonkers design language of Japanese candy.

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Side profile of a young man wearing a yellow cap, white futuristic sunglasses with star decorations, a teal sweater, standing in front of a pink background with blue dots and yellow lightning bolt shapes, holding his hands in front.

“I’M PRETTY SURE THEY BEAM JOY STRAIGHT INTO MY BRAIN.”

Popcorn arranged in the shape of a man's beard and hair, with sunglasses placed in the middle on a yellow background.

“MY FRIENDS LAUGH WHEN I GET HAIR IN MY BEARD.'“

A pink sports car with a giraffe and a flamingo wearing sunglasses emerging from it, set against a colorful background with yellow and pink rays.

“ANIMALS SEEM TO LIKE IT, AND I’M AN ANIMAL, SO YEAH.'“

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